by Caila | Jul 17, 2024 | Technology & World News
According to a new Interactive Advertising Bureau prediction, spending on digital video advertising will increase 16% to $62.9 billion by 2024. The increase follows a 15% increase in 2023 and a 21% increase in 2022, and it is expected to easily outstrip growth in...
by Caila | Jul 16, 2024 | Technology & World News
On our planet, the duration of a day is getting longer, but not in a positive way. The length of a day on Earth has increased due to the rise in water levels. The world has been greatly impacted by climate change; we are witnessing increasingly extreme storms,...
by Caila | Jul 16, 2024 | Technology & World News
Digital video ad spending is becoming increasingly performance-based. Business outcomes, such as sales, store visits, leads, and website activities, are now the most critical KPI for measuring digital video performance, according to the IAB’s annual Digital...
by Caila | Jul 15, 2024 | Technology & World News
According to sources, Google is in talks about making its largest acquisition to date. The US technology behemoth is poised to spend $23 billion (£18 billion) for cyber security firm Wiz, according to The Wall Street Journal, barely four years after the company was...
by Caila | Jul 12, 2024 | Technology & World News
When it comes to free streaming, growth in the United States has been powered by pure players like Pluto TV and Tubi, as well as connected TV platforms like Roku and Samsung, who are trying to serve cord-shavers and cord-cutters who require a linear viewing...
by Caila | Jul 12, 2024 | Technology & World News
There has long been a concern about what would happen if everyone on Earth leaped at the same time. Will the Earth bounce? Or will it wobble? There are many possibilities for what could happen, but it has never been anything we would ever do. However, many individuals...
