by Caila | Jan 18, 2024 | TV & Movies
Disney is joining an increasing number of businesses to offer consumers the ability to instantly purchase goods they see on television. The media behemoth debuted Gateway Shop, its first streaming shoppable ad format, in beta last week. Disney claims that users of...
by Caila | Jan 18, 2024 | TV & Movies
According to a Bank of America paper dated Wednesday, Netflix is the “king in streaming” and its stock price may rise by 22%. The bank raised its price objective for Netflix from $525 to $585 and maintained its “buy” rating. The price of shares...
by Caila | Jan 17, 2024 | TV & Movies
The Emmy Awards’ viewership decline continues. According to early Nielsen figures, 4.3 million people watched the Emmys on Fox on Monday night, the lowest viewership in the show’s history. The previous low for the Emmys was 5.9 million viewers in 2022. The...
by Caila | Jan 16, 2024 | TV & Movies
According to a new study conducted by LG Ad Solutions, viewers desire a simple option to purchase the products they see in commercials on theirtelevisions. 47% of respondents say they’ve made a purchase after seeing a shoppable ad. In its Shoppable TV Report: 2024 and...
by Caila | Jan 16, 2024 | TV & Movies
According to Nielsen, the biggest gain in television usage in December was via video game consoles, with streaming, broadcast, and cable all losing share. Television consumption had grown 1.7% to its highest levels since January 2023. Only Super Bowl Sunday on...
by Caila | Jan 15, 2024 | Radiant News, TV & Movies
As we bid farewell to the old and welcome the new, Radiant Technologies stands at the forefront of innovation, ready to illuminate the path to a dynamic and exciting future. As we step into the dawn of a new year, we reflect on the remarkable journey we’ve had...