{"id":28985,"date":"2024-04-29T21:03:58","date_gmt":"2024-04-29T21:03:58","guid":{"rendered":"https:\/\/radiantmedia.io\/?p=28985"},"modified":"2024-04-29T21:03:59","modified_gmt":"2024-04-29T21:03:59","slug":"snapchat-will-now-watermark-its-users-ai-generated-photographs","status":"publish","type":"post","link":"http:\/\/34.197.49.85\/?p=28985","title":{"rendered":"Snapchat Will Now Watermark Its Users’ AI-Generated Photographs"},"content":{"rendered":"\n

Snapchat users will soon see a ghostly picture floating over AI-generated photographs, as the company joins other major internet companies in employing watermarking technology to combat AI misinformation and deepfakes.<\/strong><\/h2>\n\n\n\n

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Images created with Snapchat’s AI capabilities, such as the app’s extend tool and the recently released Dreams feature, will be branded with a transparent watermark (Snapchat’s ghost logo) when exported or downloaded from the app. Users who receive AI-generated photographs may also see the ghost logo and the app’s “sparkle” AI emblem.<\/p>\n\n\n\n

Currently, Snapchat categorizes AI-generated material, including text interactions with its My AI chatbot, in several ways. Images made with Dreams are accompanied by a “context card” that describes the feature and the generative AI. My AI chats and the extension tool employ “contextual” images, such the sparkle sign, to.<\/p>\n\n\n\n

READ MORE: YouTube Has Threatened To Suspend Content Producers Who Do Not Reveal Their AI-Generated Work<\/a><\/strong><\/p>\n\n\n

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“We also take great care to vet all political ads through a rigorous human review process, including a thorough check for any misleading use of content, including AI to create deceptive images or content,” the company said in a statement. “The addition of these watermarks will help inform those viewing it that the image was made with AI on Snapchat.”<\/p>\n<\/blockquote>\n\n\n\n

Along with the new transparency tool, Snapchat has committed to continuous AI literacy efforts. So far, just a generative AI FAQ is provided on its Support Site.<\/p>\n\n\n\n

READ MORE: YouTube Will Promptly Indicate Whether A Video Incorporates AI-Generated Material<\/a><\/strong><\/p>\n\n\n\n

“While all of our AI tools, both text-based and visual, are designed to avoid producing incorrect, harmful, or misleading material, mistakes may still occur,” the business stated in a statement. “Snapchatters are able to report content, and we appreciate this feedback.”<\/p>\n\n\n

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Watermarking technology, according to AI watchdogs, isn’t a surefire answer, despite the fact that tech’s main players rely on it for user-side security.<\/p>\n\n\n\n

In February, OpenAI stated that it would add metadata watermarks to photographs made by DALL-E 3. Google released SynthID, a tool that applies equally imperceptible watermarks to AI graphics, in August. Meanwhile, YouTube is imposing fines on users who fail to use its digitally altered content identification system.<\/p>\n\n\n\n

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