by Huang | Apr 14, 2025 | Technology & World News
Nike’s marketing team is not resting on any other exciting partnerships as it prepares to introduce a brand-new line of footwear called NikeSkims. The sportswear behemoth revealed an unexpected collaboration with Kool-Aid, claiming that it combines...
by Huang | Apr 10, 2025 | Technology & World News
The antitrust trial between Meta and the U.S. Federal Trade Commission is scheduled to begin on April 14. The complaint revolves around claims that the digital giant unlawfully suppressed competition by purchasing early-stage businesses like WhatsApp and Instagram. In...
by Lindsey | Apr 9, 2025 | Technology & World News
Overwolf, a gaming platform, increased its monthly programmatic revenue by 15% year on year between February and March after joining The Trade Desk’s supply channel optimization project, OpenPath, in December. The private corporation would not provide more...
by Lindsey | Apr 8, 2025 | Technology & World News
Paramount Vantage, Paramount’s ad-product unit, and Experian have formed a new partnership to supply consumers with highly targeted, data-driven advertising as well as personalized video content. Paramount Vantage will gain audience analytics through...
by Lindsey | Apr 7, 2025 | Technology & World News
This week, the government is being urged to safeguard content from artificial intelligence by hundreds of publishers, including The New York Times, The Washington Post, The Guardian, and Vox Media, the parent company of The Verge. The News/Media Alliance trade...
by Lindsey | Apr 4, 2025 | Technology & World News
Samsung Ads, Samsung Electronics’ cutting-edge advertising business, has introduced Samsung GameBreaks, a brand-new interactive ad style. Through dynamic, high-performing ad experiences, the new feature gives marketers additional ways to communicate with...
