by Huang | Apr 15, 2025 | Technology & World News
Once a major player in the digital advertising market in the United States, Temu, a Chinese-owned e-commerce platform, has drastically reduced its presence on Google Shopping. Four different data sources show that the company’s social ad spend and its proportion...
by Huang | Apr 14, 2025 | Technology & World News
Jack Dorsey, the co-founder of Twitter, posted four words over the weekend on the network he no longer controls: “delete all IP law.” Few sentences express a sentiment more succinctly than that. Elon Musk, the current owner of the platform Dorsey...
by Huang | Apr 14, 2025 | Technology & World News
Nike’s marketing team is not resting on any other exciting partnerships as it prepares to introduce a brand-new line of footwear called NikeSkims. The sportswear behemoth revealed an unexpected collaboration with Kool-Aid, claiming that it combines...
by Huang | Apr 10, 2025 | Technology & World News
The antitrust trial between Meta and the U.S. Federal Trade Commission is scheduled to begin on April 14. The complaint revolves around claims that the digital giant unlawfully suppressed competition by purchasing early-stage businesses like WhatsApp and Instagram. In...
by Lindsey | Apr 9, 2025 | Technology & World News
Overwolf, a gaming platform, increased its monthly programmatic revenue by 15% year on year between February and March after joining The Trade Desk’s supply channel optimization project, OpenPath, in December. The private corporation would not provide more...
by Lindsey | Apr 8, 2025 | Technology & World News
Paramount Vantage, Paramount’s ad-product unit, and Experian have formed a new partnership to supply consumers with highly targeted, data-driven advertising as well as personalized video content. Paramount Vantage will gain audience analytics through...
